Actual purchase intent is determined by more than just page views and activity from anonymous website visitors. Verified Intent Data is a complete view at activity and engagement from identifiable, authenticated buyers.
In a regulated industry that is constantly evolving and changing through regulation, mergers, and closures identifying a potential buyer early in their journey means a greater chance at revenue. Truent monitors purchase intent for verified Financial Institution employees only and shows you who has started their journey so you can help them make the best purchase decision.
By focusing on verified data sources and ensuring data accuracy you see better results.
Add our web pixel to your site and know exactly which FIs are interacting.
Understand the keywords, pages, and content that is leading to results.